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Answer My Phone Blog

Are YOUR customers being served properly?

This is a hard question to ask yourself. But are you SURE your customers are getting the service you want? Every single time? Even when you’re not there? This week's blog will help!
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Going away? Let us answer YOUR calls this summer!

When did you last take a break from your business? I mean a proper, switch-off-and-don’t-worry-about-it-all kind of break? As you read this, Ade and I are in Portugal. We get away a few times a year & Portugal is always one of our favourite places to come. But it never used to be that way...
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Why the money’s in your follow up!

“How can we get new leads in?” I don’t know about you – but as business owners, it’s SO easy to spend our time & effort focusing on this question. But most of us fall pretty short when it comes to following up those leads. So here's the 4 follow up techniques we use here at Answer My Phone – that actually WORK!
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Using video to grow your business. What’s stopping YOU?

We all KNOW that video is pretty much essential now, to grow our businesses. It's 80% of all internet traffic. But for some reason, I’ve been putting it off (for way longer than I care to admit!). Sound familiar? This will help...
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Fancy a cheque for £50? Dawn did!

We got tagged in a lovely social media post the other day. A brilliant client of ours, Dawn, had a cheque land on her doormat for £50. She wasn’t expecting it. It was made out to her personally (rather than her business). And she used the money to surprise her 13-year-old son, with the new trainers he’s been nagging for. We sent Dawn that cheque. And here's how you can get £50 too...
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Could this ONE thing be sabotaging your marketing right now?

“When’s the next train to Cardiff please?” “It’s on the board. You need to look on the board...” A remarkably unhelpful conversation Ade had last week, courtesy of our new train operators here in South Wales. there’s a HUGE reminder here, for all us business owners. Because just ONE rude woman makes a laughing stock of all their marketing efforts...
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Your 2-Week FREE Trial – FAQs!

Fancy a 2-Week FREE Trial of our award-winning Call Answering Service? There’s some common questions we often get asked, about how it all works. So read on for everything you need to know (and then just call 02920 695999, to get the ball rolling!).
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Why do people REALLY buy from you?

I’m not talking the nuts-and-bolts of your product or service – but the deeper, human motivations. What are people REALLY getting, when they buy from you? More time? More money? More freedom? Discover WHY this really matters, in this week's blog!
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How to find YOUR 'Why'!

Sebastian Coe is a very nice chap. Because he's helped us find our 'why'. And if you've not found your 'why' yet, in YOUR business - this week's blog will help!
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This is what happens when you get headspace OUT of your business!

Ok – so we’ve not been paragliding! But Ade & I were away this week, at the Entrepreneur’s Circle ‘Implementation Days’. There’s something powerful about getting out of your usual work space for a couple of days, to work on the bigger picture. So in this week’s blog, I thought I’d share the 3 biggest takeaways that came from having the headspace – in the hopeful they’re helpful for you, too!
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Sales vs Salaries. Chicken & Egg!

My coach says it all the time. “You’ve got to invest in getting help in your business, BEFORE you need it”. Which is true. But that doesn’t make it easy! We all need more people to grow our sales. But we need the sales, to afford the salary. It’s chicken & egg....
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Who do you REALLY want to serve?

You can’t serve everyone. Right? We COULD serve every single business with a telephone. Which is a whole lot of people. I’m sure it’s the same for you. There’s a huge number of people who could buy from you. But therein lies the problem. You can’t serve them all. And when you try to, it doesn’t work. Your marketing doesn’t connect, because you’re not talking deeply enough to resonate with anyone. And it’s something I’ve been thinking about a lot lately. For our business, here at Answer My Phone – who do we REALLY want to help?
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Get a month’s Call Answering this January…just £49!

We'd love to get your 2019 off to a flying start - with a whole month's call answering for just £49. It’s been well over 10 years since I started Answer My Phone. And I reckon there’s more pressure now on business owners than there’s ever been. Not just with so much fear in the market - but trying to keep up with so many social media channels. Advertising getting more competitive + expensive. Rising employment costs & finding the right people in the first place. It goes on. Don’t get me wrong, I do love this time of year! Filling the empty calendar & mapping out the year ahead. Ade & I have big goals for AMP this year. But there’s no way I can do it alone (by alone, I mean everything that’s my responsibility, to drive our business forwards – we have a pretty amazing team)...
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Christmas Call Answering...just £50!

Why not take a PROPER break this Christmas? (I’m sure you’ve worked hard this year, you know you deserve it!). Here at Answer My Phone, we’re ONLY closed on Christmas Day, Boxing Day & New Year’s Day. Otherwise, we’ll be here over the whole festive season, answering everyone else’s calls! So we were thinking…why don’t we do the same for you? And we’ve created this VERY special Christmas offer for you!
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Marketing is changing. 3 Big Lessons (and what you can do about it!)

I was away at a marketing event on Monday, with the Entrepreneur’s Circle. It’s always a great day with great people. And usually, I come away full of inspiration & ideas to drive our business forwards. This time felt a bit different. There’s no doubt that the landscape has shifted for all of us over the last few months & it’s getting harder and harder to get our marketing messages out to the people we want to reach. There was SO much food for thought. So I thought I’d share the 3 big takeaways with you in this week’s blog, in the hope it’s as interesting for you as it was for me!
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Brexit. Who cares? Why it REALLY doesn’t matter…

I am SO fed up with all the media nonsense – the Brexit doom-mongering and climate of fear they seem so intent on broadcasting. It feels like Y2K and the millennium bug all over again (and what a catastrophic waste of worry that turned out to be). I’ve stopped watching, stopped listening and stopped reading. It’s just noise. And I don’t know about you, but I truly do not need that noise clouding my thinking or dulling my ability to make stuff happen in my business. Because the truth is that come what may, we cannot change it. We cannot affect the outcome in any way. But we CAN control what happens in our businesses, right now...
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Your 2019 Goals. Can WE help you succeed?

There’s something about this time of year that always get me excited about planning next year’s goals. And if there’s one thing I’ve learned over my decades in business, it’s that getting what you want does NOT happen by accident. It just doesn’t. There’s such power in designing your year. Mapping out exactly what you want – from big holidays to tiny things – and then planning a way to make them happen. Here's a few ways we can help YOU smash your 2019 goals (that you might never have thought about before!).
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Why it’s your client’s PERCEPTION that pays…

I had THE most disappointing sandwich the other day. There’s a little place not too far from AMP HQ, that markets itself as a lunchtime deli / café. The girl at the counter pointed me to a chiller at the back. There they were. A sad little stack of sandwiches, wrapped in clingfilm. The sandwich tasted as disappointing as it looked. But it really made think. Because it’s true in ALL of our businesses. The amount of value a client or customer gets – and crucially, the amount they’re prepared to pay - all depends on their PERCEPTION of what you sell...
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How to spend YOUR 24 hours on the highest-value tasks…

“Hello! Can I speak to {insert your own name here} please?” Erm…no. No, you can’t. It’s one of the BEST things about a call answering service – that you (and/or your team) stop having your precious time sucked away on unscheduled calls. But your customers are used to calling & speaking to you – or particular people in your team – then it can feel like a tough change to make. In truth, your callers WILL get used to it. And faster than you think...
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Why your marketing can’t stop, just because they buy…

I’ve been a member of the Entrepreneur’s Circle for several years now (if you’ve never heard of them, they provide training & support to help you grow your business. In a nutshell!). And recently, they announced it’s all changing. Next year, there’s going to be more – more ‘celebrity’ events, more training & more to help you get more stuff done. Of course, this comes at a cost. It’s not insignificant – we were looking at around £1500 for the year. It’s a chunk of cash. And I very nearly left. But then I started thinking…
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I wasn’t expecting THAT! 3 easy ways to WOW your customers…

A ‘luxury’ villa. What does that make you think? Blazing blue sky? Crystal-clear pool? Lazy mornings & long lunches, with nothing more to worry about that which restaurant to try for dinner? Ade & I have recently returned from our stay in a ‘luxury’ villa in Portugal. Now – I am not saying this to impress you. Quite the opposite, in fact. As our holidays are not usually spent in luxury villas, this was a real treat. It was a special holiday for us. I’d been looking forward to it for over a year. I think the problem came with the ‘luxury’ description (and price tag). Because it DOES set expectations in your mind...
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Why working all hours does NOT mean better results…

I was out ‘networking’ this week. If I’m honest, it’s not something I look forward to. Not because I don’t like meeting people – but because SO often, networking just seems to be a room full of people trying to sell. And being sold to is both annoying & dull (no matter how much you love to buy!) I joined a group of business owners, standing chatting by the door. One chap I recognised but didn’t really know. He looked stressed & worried (you know that slightly haunted look business owners get, when the long days & constant stress start to take their toll?). And as we started talking, he was brilliantly honest....
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3 Affordable Ways to Improve your Customer Service…

“Customers. Can’t live with ‘em; can’t live without ‘em.” These words came from my very first boss, many years ago. And I’ve never forgotten them. It struck me as odd at the time. WHY can’t you live with them? Our customers back then were all lovely (to me, anyway). And why would you want to live without them? As I grew up, I came to realise – of course – that not all customers are created equally. But I never lost my deeply-held belief that without them, we are nothing. We have nothing. No business, no income, no-one to serve with our purpose or vision. And yet SO many companies just don’t seem to give a damn about the reality of their customer experience...
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3 Ways to Get More Time to Work ‘On’ Your Business (rather than ‘in’ it)…

If you’re anything like me, you’re doing a lot already to grow your business – but there’s a million MORE things you’d love to do. Mine? I’d love to create more content – more videos, articles & resources, so more people can discover how we can help. I want to explore new marketing pillars – like Facebook Lead Ads – to consistently bring new business our way. I want to focus on getting every page of our website converting as well as it possibly can. But it’s tough. Serving our clients will always come first. I have a team to manage; clients to look after & everything else that comes with running a business (I’m sure you’re the same!) And even with a great team around you, it’s a constant balancing act...
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What You Need To Know...How a Message Taking Service Works!

If you’ve got too much to do (haven’t we all!) - and not enough time - then having someone you can trust to handle your calls & messages can be a total godsend. And in this week’s blog, we’ll look in depth at EXACTLY how our message taking service works for our client’s businesses across the UK. Let’s dive straight in…
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